Coleman and Kazeminy: How are local mainstream media outlets playing the story?

By Steve Perry
Friday, October 31, 2008 at 10:51 am
How does Strib placement of the breaking Coleman lawsuit story compare to other local MSM sites?

How does Strib placement of the breaking Coleman lawsuit story compare to other local MSM sites?

A commenter points out this morning that the print edition of the Star Tribune has relegated Paul McEnroe and Tony Kennedy’s story about the Texas lawsuit against Friend-of-Norm Nasser Kazeminy to a bottom corner of the metro section’s front page.

Placement means a lot in terms of readership — not only in print but on the web. So we decided to see how the Twin Cities’ mainstream news outlets are playing the story on their home pages. Web pages, like newspapers, have their own “above the fold” premium real estate for promoting important stories; roughly speaking, it’s the portion of the home page that one can see in a browser window without scrolling around.

Here are screen shots of that portion of local newspaper, public radio, and TV station sites with any reference to the Coleman and Kazeminy litigation highlighted in yellow. They were all taken around 10 a.m. CST this morning. In each case, you can click on the image for a larger view.

Star Tribune

Pioneer Press

Fox (Ch 9)

KARE 11

KSTP (Ch 5)

WCCO (Ch 4)

Minnesota Public Radio

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