Ventura Extra Bold! A Typeface Does Not a Presidential Candidate Make

When Design Observer‘s Michael Bierut was asked by Newsweek to critique bumperstickers of presidential campaigns, everything was fine — until Jesse Ventura seemed to jump into the race. Writer Laura Bans twice misheard Bierut’s reference to the typeface Futura, but Bierut’s description almost seems to fit The Body himself: “Rudy [Giuliani]‘s logo is like a brick wall. It uses an extra bold sans serif font, Ventura, and the design is squared off perfectly.”

While Jesse Ventura hasn’t said anything about running, some of his fans have started a draft-Ventura petition. Voters 4 Ventura already has over 300 signatures.